After designing digital magazine site coverleaf.com with Texterity, Inc. (now part of GTxcel), we worked with them to improve their e-Reader user experience and UI.
Keeping business goals and what we learned watching people use the Reader in mind, we defined a strategy for the redesign effort, and worked with the team through launch and beyond.
We provided:
- Project charter
- Visual and UI design
- Specifications for developers
- Usability testing advising